Corporate Analysis 'Nebelhornbahn AG CS'

Seminar paper from the year 2004 in the subject Business economics - Business Management, Corporate Governance, grade: 1, University of Applied Sciences Kempten (University of Ulster), language: English, abstract: The Nebelhornbahn AG is a small domestic Public Limited Company. In cooperation with its business partner Fellhornbahn GmbH it serves the largest linked skiing area of Germany. It is situated in the Bavarian Alps and operates a cable car from the village Oberstdorf up to the peak of Nebelhorn mountain, 2224 meters above sea level. Besides it runs several towropes and chairlifts as well as restaurants and kiosks mainly catering for tourists. However, carryings represent the main part (85%) of its business and thereof winter sports have a share of 43%. When it was founded in 1927 it was the longest passenger carrying cableway in the world. Nowadays, it has an overall length of 5770 m. In three sections it climbs over a distance of 1385 m and has a carrying capacity of 560 persons per hour. With a permanent staff of 67 employees and an annual turnover of 5.9 million Euros it is one of the main cable car operators in the Oberallgaeu area. Overall there are 21 cable car companies and 4 in the village of Oberstdorf. The market of Nebelhornbahn AG is strongly connected with tourism in the Oberallgaeu region. The company's customers are mainly tourists from Germany and Austria and about 16% of them come from foreign, mostly European, countries. Oberstdorf is a popular holiday resort with a long tradition and hence a lot of older regular customers. In addition there are plenty of daily visitors from the nearby cities and domestic costumers as well. The picturesque landscape and mountain scenery around Oberstdorf offers many leisure activities to athletes, families, health visitors, culture enthusiasts or those who simply seek relaxation.